Monday, January 12, 2009

The Ones We Have Been Waiting For

President-elect Obama famously stated "We are the ones we have been waiting for" during his triumphant primary campaign. He used the line as a rallying cry for his supporters, urging them to get involved with his campaign, rather than wait for someone else to affect the change he and his supporters were seeking. I think most people, regardless of political stripe, would agree that this was an effective message.

This article on the importance of primary prevention, written by a personal trainer in Fort Collins, CO, gives me hope for a rousing chorus of voices coming from the fitness industry as our nation's policymakers debate the shape and form of our next health care system. I know firsthand, from my experiences at IHRSA's Legislative Summit, that fitness professionals can be astonishingly effective advocates, simply by explaining their passion for fitness. IHRSA's public policy team stands waiting to assist any fitness professionals that wish to get involved and, if i may bring the post full-circle, "be the ones we have been waiting for."

I want to also give credit to article's author, Mr. Mark Gomez, for distinguishing primary prevention - such as physical activity and nutrition counseling - from secondary prevention, which includes things like regular screenings. These two types of prevention are typically lumped together in media articles, especially to argue that "prevention" doesn't save money. Of course, primary prevention certainly saves money (e.g. increased physical activity to reduce the risk of diabetes), which is why the government should encourage it, while secondary prevention saves lives, which is also a more than reasonable government interest.

- Tom Richards

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